Facts and Benefits of eCommerce Conversion Rates Optimization-2019

Whenever you are managing an online store you’re always looking for an alternate option to grow more over sales and try to focus on providing valuable services to each of the customers. The prior step is to pull the ¾ of the traffic directly to your site.

Conversion rates optimization is an enormous process where it creates untapped opportunities for marketers and might even surprise by the sized impact that you could be able to deliver it by creating a fine tuning and tempo over your website conversions.

There are few formulas too, which might help you to tackle conversion rate optimization to your company with a goal set.

1. New revenue goal ÷ Average sale price = No of new customers
2. No of customers ÷ Lead to customers close rate % = Lead goal
3. Lead generate ÷ website traffic x 100 = % conversion rate

If you increased your conversion from 1% to 2% than you’d be able to double your leads and customers. In short, raising your conversion rate means the more of your site traffic converts to the substantive result that grows your business rapidly.

Here we go:

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Why We Should Migrate To Magento 2?

In this era of eCommerce online store, every retailer prefers for going to Magento 2 developed website. It is because everyone wants to choose the right platform which fulfills and suits their needs. When it comes to the advanced and fully featured development system, Magento has always been popular platform because of its features and compatible extensions.

Why should you migrate to Magento?

Every platform has their own unique reason to have a change and evolve, therefore here as a business aspect one should always go for Magento development.

• It has well-organized back-end which helps admin and developer to navigate and program the updates easily.
• It is easy to migrate too because when we talk about migrating, it has opted for a robust and reliable hosting platform.
• Magento has better-optimized SEO services which are specialized for the E-commerce platform. Even it has a cross-browser platform with safer and more secure upgrades and payment methods.
• It has improvised a lot in quick checkout option too.
• It has always coped up the level of framework and has proven to be perfect to fulfill all business requirements.

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Which Platforms were customers migrating to Magento?

There are plenty of options you can go for as your eCommerce platform but as the time passed Magento came up in a market expressing that how easy is to develop the program in an eCommerce platform. As you can see on the above info graph that they were customers from a platform of Opencart, OS commerce, Virtuemart, Prestashop, Zen cart, Woo-commerce checkout and are now who changed their platform to Magento 2.

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Is Artificial Intelligence(AI) is revolving the eCommerce in Future?

When you talk about Artificial Intelligence there are many changes that has been grown and implemented over different platforms and specially over eCommerce platform. The technology has been attracting everyone to get more innovative into the online market. Artificial Intelligence in eCommerce is revolutionizing by shaping the world of online shopping experience by creating new standards.

It is been done to understand the customer by fulfilling their better experience and satisfying expectations through this new eCommerce artificial intelligence techniques. Below you will find now new opportunities to implement on your online business.

The growth of Artificial Intelligence is currently rising very speedily and this is what creates new eCommerce world to take steps toward future with new technologies. Over more than 72% of the business leaders believes that AI will providing more business advantage in an upcoming future.

It is even predicted that by more than 75% of the developer’s team will include more AI functionality over one or more applications by end of 2018.  In 2021 more than 30% of the online store will focus over new techniques on visual search and voice searches.  Even CRM activities will boost up the business revenue from the beginning of 2019 and predicted to grow more on 2021 with over $1.1 trillion.

The AI technology will be surpassing the market over more than $100 billion by 2025, some companies have started implement over AI services which will change the phase of customer interactions that will grew more and without humans by 2020.

 

How Will This Influence E-Commerce?

Artificial intelligence is the technology which is highly recommended in current market trends of eCommerce with solutions. It has already started impacting on eCommerce platforms that revolves around the entire sale process in a better way.

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